One of the hired help that serves our church commented to me that the church encourages Bible reading.
I asked how it does this.
He replied: by encouraging it!
I think he meant that he would say to people "best to read your Bible day by day" or some such.
That's not 'encouragement' that's mere urging.
Here's how one encourages Bible-reading: by making it easy, attractive, and purposeful.
The best way that springs to mind is to make the Bible accessible.
Perhaps two or three times a year, a short seminar might be held to introduce people to the Bible.
Let's call it 'Open Bible', or ''Bible made Simple'...name is up to you.
It need only be an hour or so long but it would cover the structure, message and history of the Bible.
To most new readers, the Bible is an intimidatingly large, incomprehensibly complex and diverse collection of books of unknown antiquity and relevance. Typically, none of it makes sense; particularly when they might be advised to start with a gospel. Usually the word 'gospel' would be unexplained and the point of starting in the middle-ish of the volume would not be self-evident.
This sounds crazy from the get-go.
A simple introductory session, appropriately illustrated with diagrams and timelines would possibly make it far more interesting and make sense of the Bible as an anthology that traced the works of God in history to restore us to fellowship with him, and the creation to its true purpose as the place where God and mankind come together.
So, just three segments:
What the Bible is
How the Bible is
and
Why the Bible is
At the end of the course a little booklet (yes, I still believe in booklets) with a short introduction to each book would be given, with a suggested reading plan that has a low bar: "take it at your own pace".
The plan I aspire to: Each morning a psalm, or part, it it is long, and each day 4 chapters, or only two if they are long. Take your time, digest, re-read if you drifted off, look up words you don't understand.
I aim to read the gospels during Advent, Acts between Christmas and New Year, then the rest of the New Testament by Candlemas (the feast of the presentation of Our Lord). I read in a different translation each year. This has been my practice for the past 7 or 8 years. I love it.
Then I work through the Old Testament in the Tanakh order. I aim for 4 chapters a day, but can't keep to it, so, without worrying about it, I just keep going until all read, then I start again.
I keep a journal divided into the pericopes that some editions indicate with sub-titles. I make any jottings under the sub-title I'm reading. If I've got no bright ideas, I note down the highlight event(s) of the particular section.
NEXT
A follow-on session or sessions might deal with apparent contradictions or problems in the Bible.
Another might deal with Biblical archaeology.
BTW, for the really keen: Until a few years ago the church I am part of had a small group that met to read the New Testament in Greek. None were theologians, but just people who had learnt the language. I was not one of them, as it happens.