The crass understanding of Christian faith is that it is about these places, or states (usually 'places') 'heaven' and 'hell'. Hell conjuring a Dante's Inferno picture by Botticelli,or Dore.
Thus, the non-Christian asks a confused question about 'going to hell' and asking if that's where the Christian thinks she or he is going, as though it is some sort of unpleasant destination.
Firstly, we must ask what the person thinks is meant by 'hell' as they might understand Christian's to hold it.
Next we need to be able to layout that there are only two final places we move to post our demise. One is in eternal fellowship with our Creator and Redeemer, Yeshua the Nazarene, or...eternal not-fellowship with him, into a state of rejection of him.
The binary is a state of relationship (of love) and not a relationship (of rejection -- theirs of Christ) .
It's about the relationship, and as Yeshua tells us in John 14:6
Jesus said to him, “I am the way, and the truth, and the life; no one comes to the Father but through Me.
It is about being with the Father. If you reject him in this life, being with him eternally would be a misery. And because God made us like him, with significant choice power, the choice is ours and God will not over-ride it. Particularly in that we are made to know him yet we are so wont to refuse by our own pride.
Repudiating that position is what it is to seek Christ.
And, note the end state is not some ethereal cloud concert, it is the creation renewed where we are partners with God in his New Creation where sin (un-god-ness) is no more.
